Toronto-based digital signage network company Cineplex Digital Media announces it has been selected to install, maintain and operate a leading edge digital display network at 21 Ivanhoé Cambridge shopping centers across Canada.
CDM says it was selected after an extensive bidding process. It will be developing, installing, operating and supporting a network of nearly 230 digital displays at 21 Ivanhoé Cambridge retail properties across Canada. Each property is receiving a customized display solution made up of a combination of double-sided 86” Floor Media Displays, Wall Media Displays, Interactive Digital Media Posters and Digital Spectacular screens. The highly visible displays will be situated in concourses and high-traffic areas of the shopping centers, providing digital wayfinding and advertising media networks that will support new store openings, promotions and upcoming events.
Ivanhoé Cambridge is also working with Cineplex Media to source and program unique advertising content within the network. The content can be centralized and managed from a single access point and deployed to displays at all of its properties simultaneously across Canada at the touch of a button, the digital company says. Installation has already begun at several properties and the network of digital displays will be operational by the end of 2016.