When MealViewer, a digital menu and mobile app provider that serves schools across the country, was seeking a digital signage partner that would allow cafeteria staff to make live updates to menu offerings and whose displays would increase student engagement and help drive greater cafeteria sales, it chose solutions from South Korea-based LG Electronics.

MealViewer, which claims to be the first company to use digital signage displays to deliver live data in an institutional food service setting, says it needed its digital signage partner to offer top-notch picture quality, seamless connectivity to MealViewer’s proprietary software platform, and have the ability to be easily replicated in cafeterias and school districts throughout the country.

Before partnering with LG, MealViewer had retrofitted pre-existing consumer-grade televisions or digital signage displays with external media players to run their content. But as the company continued to grow, they found that in certain locations these players weren’t compatible with the pre-existing onsite TVs, which inhibited the system’s scalability. MealViewer found that LG displays developed for quick-serve restaurant digital menu boards and wayfinding applications could be easily integrated into school cafeterias.

Now, MealViewer now uses the state-of-the-art LG models SM5KC and SM5KD to replace existing units and players for a more efficient solution. According to MealViewer, the displays enable cafeteria staff to communicate more clearly with students and staff and empower the school district to share crisp, eye-catching and inviting content that will help inform students as well as increase engagement and sales. Equally significant, the proprietary LG webOS for signage software allows school staff to effortlessly provide real-time updates and make quick changes to the content.

The displays are now seen by tens of thousands of students across the country each school day.