Las Vegas NBC-affiliate KSNV (Las Vegas) has reported that the El Cortez Hotel & Casino has donated its historic “Prime Rib $19.95” sign to The Neon Museum, also based in Las Vegas. El Cortez opened in 1941 and its building was placed on the National Register of Historic Places in 2013.
“We are honored to donate a piece of our hotel to The Neon Museum, for locals and travelers to appreciate it for years to come,” Kenny Epstein, CEO and chairman of El Cortez, said in a statement. “As one of Las Vegas’ oldest and most treasured hotels, we take pride in offering our guests a glimpse into the city’s past. Now, with the addition of our historic parking garage sign, visitors to The Neon Museum can experience our storied legacy firsthand.”
Completed in 1974 and featuring neon, lightbulbs and backlit plexiglass, the sign famously advertises prime rib for the price of $19.95. (One can still find it as a special at the restaurant Siegel’s 1941.)